I blogged today on Econsultancy offering 5 tips to optimise tweets. The article gives five suggestions on how to improve your engagement from each tweet and raise your CTR. By implementing some simple and quick improvements you can optimise how each tweet appears in your follower's timelines.
One point I didn't make is the timing of a tweet which one of my readers was kind enough to point out. It is similar to the length of a tweet in that common sense prevails. The suggestion with timing is to of course only tweet when your core audience (usually customers/prospective customers) are most likely to be active on Twitter.
I hope you enjoy the post.
P.S. If you're looking to optimise CTR on Google AdWords you can read my blog post on how to set up dynamic keyword insertion on AdWords.
As a disclaimer I do work for RateSetter and manage their social media presence. I continually learn how optimising can increase engagement and CTR. The next post I will write will most likely be to do with Twitter Cards. Stay tuned!
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